Small Business Strategies
6 Strategies to Help Shift Your (Brick-and-Mortar) Store Online
Thinking of shifting your brick and mortar store online to connect with all those hungry e-shoppers? It’s a smart move — e-commerce sales have been...
Pivoting Business to Virtual During Covid-19
It’s been a tough year for businesses. Due to COVID-19, many companies have been forced to shut down, while others have had to cut staff, benefits, and...
How to Own the Sales Process on a Conference Call
As spring turns into summer 2020, it looks as if many of us may be working from home a bit longer. Therefore, we thought it beneficial to revisit an oldie...
Online Sales Presentations Tips that Work
Online Sales Step #2: Build Consistent, High-Quality Visuals It’s one thing to do your research on your individual sales prospects. But the best...
5 Tips for Hiring Your First Marketing Exec
Answers to these and other questions will vary from company to company and industry to industry. But, these tips will provide a framework for deciding...
6 Ways Social Selling Helps Close Sales
Buyer journeys grow more complex and less linear every day. As the number of channels through which brands can connect with prospects grows, companies and...
Understanding the Difference Between Toll and Toll-Free Numbers
What is the difference between a toll and a toll-free conference call dial-in number? Have you heard the terms toll call, toll dial-in number or toll-free...
10 Ways to Convert Recorded Conference Calls into Promotional Content
SUMMARY: Content marketing is a critical component of any business’ promotional planning. One way to feed your content funnel is to use material you are...
Avoiding Buyer’s Remorse: A Conferencing Service Evaluation Checklist
You have a variety of options when it comes to choosing your conferencing technology. It can be overwhelming to figure out which option is the best...
Why Conversational Marketing Closes Sales
Conversational marketing is an innovative and rapidly advancing technology that encompasses much more than just customer service chatbots. Incorporating a...
What Drives Entrepreneurs to Build Successful, Scalable and Sustainable Businesses
Anyone can start a business. Who isn’t an entrepreneur at some point in their career? Numerous proud and industrious individuals do, and many succeed....
Brand Authenticity: Connecting With Your Customers
Consumers Want More Brand Authenticity, Less Marketing Facebook ads. Linkedin ads. Google Adwords. Content marketing. Email campaigns. Podcasts. PR. Lead...
Making Sales Personal: Why Calls and Convos are Still the Best Sales Tools
The goal of any successful marketing campaign is to reach the customer with a brand message in order to pique interest in a product. To do this, the Sales...
How Conferencing Services Benefit Small Businesses
Ever wonder where some of the cool tech we use every day came from? Working in the communications biz, I was amazed to learn that the first video...
The Sales Process: Best Communication Practices for Every Stage
Sales communications are notorious for being overly scripted, sales-y, and features-focused. If these are the qualities of your current sales messaging...
5 Reasons Every Therapist Should Offer Telehealth
Telehealth isn’t just a way to connect with clients in underserved areas—it may actually improve the care you give your patients. 1) Some Patients Are...
7 Tips For Conference Calls Your Sales Team Won’t Hate
Successful salespeople are at their best in one-on-one conversations. They connect with customers by listening actively, leading a conversation, and...
Becoming Skilled at Conference Call Conversations
Conversing is like ballroom dancing. You can’t do it alone, and to do it well, you need to accommodate your partner gracefully. When you’re on a...
4 Ways to Shorten the Buyer’s Journey and Create a New Customer
The sooner a prospect becomes a customer, the better. And the longer that customer stays with your company, the better. What can you do to shorten the...
Understanding Your Conference Call Plan Options
If you’re new to conferencing services, you might be wondering – who pays for a conference call? What do call rates mean for you as the host, and for your...
A Comprehensive Conference Calling Service Checklist
Conferencing Service Features Matter What to look for in a conference call provider – questions to ask When you’re hoping to find a new conference call...
Keeping Congregations Connected: Religious Services and Prayer Group Conference Calls
As a leader of a worship group, you do what you can to keep your congregation involved and engaged in religious activities. Have you considered hosting...
How to Close More Sales with Live Demos
Run successful live demos Seeing is believing, right? Live virtual demos can help turn a prospect into a customer more quickly. But not all demos are...